What Are Quora Ads and its Benefits?
Quora ads is a self-service platform that allows advertisers to create ads and target active Quora users. This platform allows advertisers to target specific topics and questions on Quora (Contextual Targeting), as well as create and target audiences based on pixel data (Behavioural Targeting). Advertisers can create text-based or image-based ads.
Unlike other ad platforms, Quora lets you place ad copy between posts while targeting potential customers.
You can easily launch ads in minutes:
Choose your goal: Conversions, Traffic, Awareness, App Installs, or Lead Gen.
Define your budget, target audience, and bid
Create your ad: You only need two lines of text and a landing page to get started
Add payment details and launch your campaign.
Advantages of advertising on Quora
There are four main benefits that drive advertisers to use the Quora platform:
Measurability of ads
High user intent
High quality content
Large and engaged audience
These are all important factors that ensure an ad campaign delivers profitable results
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